Member Marketing Programs
Focus on marketing programs which allow each member to select the one or more optional programs which meet their needs. Coop, International, Domestic, Internet, Advertising marketing in Cavendish, Chester, Ludlow, Weston, Mt Holly, Weathersfield and Springfield, Vermont.
Exclusive Member Marketing Programs
During the last four years the Okemo Valley Chamber has continued to grow its marketing programs in direct response to input from our members. We remain committed to providing our members with a selection of optional marketing programs which will change over time, as the customer and market demands dictate.
Domestic Marketing
The Chamber has monitored visitor trends for an extended period. After 9/11/01 it became evident some of our core customers were shortening their length of stay. Much time and effort was spent to determine a course of action which could extend the average length of stay.
The Okemo Valley Chamber's Marketing Committee has implemented a Marketing Plan to reach potential visitors in Philadelphia and Southern New Jersey between November 2003 and October 2004. A professionally produced travelogue video has been produced and is being integrated into a full color CD which will include links to the Chambers Web Site.
Effective November 1, 2003 a Toll Free number was activated as part of our Domestic Marketing program.
Participation in this program is optional. A copy of the Marketing Plan can be obtained by calling the Office. 802-228-5830
Internet Marketing
Marketing on the web with today’s rapidly increasing customer reliance on the Internet for information has resulted in the Okemo Valley Chamber's support of two web marketing programs.
A. www.OkemoValleyVT.org the official Okemo Valley Chamber Web site. All members are listed for FREE. All Chamber advertising, Regional Guides and press releases list this web site as the place for Official Information.
Members may enhance their position on this web site by purchasing 1 or more Enhanced listings and Links. Funds from are all used to support the Domestic Marketing program outlined bellow.
For details Call the Office 802-228-5830
B. Members also receive a FREE listing and a link to their web site on the Southern Windsor County Regional Marketing web site, www.VacationinVermont.com. This web site is paid for with Vermont Marketing grant funds. Any business located in Windsor, Springfield, Chester, Cavendish and Ludlow or any outlying business who is a member of one of the Chambers is listed on this web site.
C. The Chamber can also provide a simple one page web site( electronic brochure) at low cost. Should you need a multi page web site please consult the Services Section of our current guide book or the web site for members who can assist you with web development.
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